UGC Creator

+ Creative Strategist

Sam
Sam Stroheker filming a selfie-style UGC videoFig. 01 — On set
Stroheker

Scroll-stopping UGC and paid-ad strategy for 100+ brands over 3+ years.

§ 01About
Portrait of Sam Stroheker holding a laptop
Fig. 02 — Sam, Cleveland OH

Hi,
I'm Sam.

I’m Sam, a full-time Creative Strategist and UGC Creator! I utilize organic trends and data to leverage new creative ideas, source creators, and craft engaging and high-converting paid ad concepts. I love helping brands stand out to their target audiences and increase their ROAS. If you need Strategy or Content for your product or service, I’m here to help!

Years
4+
Brands
100+
§ 02UGC Portfolio

Content that
stops the scroll.

Acorns UGC video
01 / Finance App
Everyday Dose UGC video
02 / Food & Bev
Cécred UGC video
03 / Haircare
Chewy UGC video
04 / Pet
Ozlo UGC video
05 / Sleep Tech
ElectroPop UGC video
06 / Food & Bev
Gold Halo Lux UGC video
07 / Home Decor
iBeauty Med Spa UGC video
08 / Med Spa
Small Matters UGC video
09 / Pet
Standing Desk UGC video
10 / Home Decor
Wynwood Dog Food Co. UGC video
11 / Pet
Everyday Dose UGC video
12 / Food & Bev
Gold Halo Lux UGC video
13 / Home Decor
Gold Halo Lux UGC video
14 / Home Decor
Nom Nom UGC video
15 / Pet

Drag / swipe → · tap a name for full screen

§ 03Past Clients

Brands I've worked with

  • 01
    Dose
  • 02
    Carvana
  • 03
    Acorns
  • 04
    CÉCRED
  • 05
    Colgate
  • 06
    Joy
  • 07
    Sol de Janeiro
  • 08
    Hims & Hers
  • 09
    Birdy Grey
  • 10
    Thrive Causemetics
  • 11
    Haus Labs
  • 12
    Snuggle
  • 13
    Furbo
  • 14
    Everyday Dose
  • 15
    Wynwood Dog Food Co.
  • 16
    Brand 16
  • 17
    Kizik
  • 18
    Genion Space
  • 19
    Brand 19
  • 20
    Brand 20
  • 21
    EllaOla
  • 22
    Vim & Vigr
  • 23
    Fresh Produce
  • 24
    Brand 24
  • 25
    Brio
  • 26
    Freewill
§ 04Creative Strategy

Ideas, engineered to perform.

As a Creative Strategist, I blend data-driven insights with bold, engaging content to craft campaigns that don’t just look great but drive real results. From concept to execution, I specialize in designing high-performing ad creatives, brand storytelling, and content strategies that captivate audiences and convert. Whether you’re scaling your brand or optimizing your creative performance, I bring a mix of innovation, analytics, and trend-driven expertise to ensure your brand stands out. Let’s turn ideas into impact.

  1. 01

    Ad Concepting & Scripting

    Hooks, angles and scripts built from trend and performance data.

  2. 02

    Creator Sourcing

    Finding and briefing the right creators for your audience.

  3. 03

    Brand Storytelling

    Narratives that make your product feel personal and memorable.

  4. 04

    Creative Performance Optimization

    Testing and iterating creative to lift ROAS.

Current / Past Strategy Clients

  • Genion Space
  • Lightbulb brand
  • Kilos Gear
  • House of Yes
  • C brand
  • Only Human
§ 05Modeling

In front
of the lens.

Pl. 01Editorial
Pl. 02Editorial
Pl. 03Editorial
Pl. 04Editorial
Pl. 05Editorial
Pl. 06Editorial
Pl. 07Editorial
Pl. 08Editorial
§ 06Work With Me

Let’s
talk.

Let’s turn ideas into impact.

sam@socialsbysam.net
What you need